FAQ: Indie Games Who Is Your Audience?

Who is the target audience of video games?

Video games have always been designed with the youth in mind. However, these days the age group that is targeted is getting younger and younger. At a recent electronic entertainment expo, or E3, video game manufacturers made no secret that they are in fact targeting younger and younger kids.

How do you determine your target audience?

Your game’s target audience is the demographics and interests of the majority of it’s players. For example if you’re launching a match-3 puzzle game, your target audience is likely female, 35 years of age, and cares mostly about achievement over all other aspects of the game.

Who is the target audience for Call of Duty?

31% of Call of Duty players are aged between 25 and 34. Even though Millennials are the main target audience for Call of Duty, this game also attracts both younger and older audiences. In other words, the target audience for this game is quite broad age-wise.

What is a target audience example?

A target audience is generally associated with a business’s marketing message, which highlights advantages and benefits of a business’s product or service. Examples of a target audience are ” company employees, society as a whole, media officials, or a variety of other groups ” (Tambien, E., n.d.).

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What are the 4 types of audiences?

The 4 Types of Audience

  • Friendly. Your purpose: reinforcing their beliefs.
  • Apathetic. Your purpose is to first to convince them that it matters for them.
  • Uninformed. Your requirement is to educate before you can begin to propose a course of action.
  • Hostile. You purpose is to respect them and their viewpoint.

How do I find my audience?

How to Find Your Target Audience

  1. Use Google Analytics to learn more about your customers.
  2. Create a reader persona to target blog content.
  3. Look at social media analytics.
  4. Use Facebook Insights.
  5. Check on website performance.
  6. Engage with social media audiences.

What are the types of target audience?

12 Types of Target Audience

  • Everyone. Communications, media and entertainment with a large budget may target as broad an audience as possible.
  • Demographics. Demographics such as a film intended to appeal to a particular age group.
  • Locations.
  • Subculture.
  • Super Cultures.
  • Needs.
  • Attitudes & Opinion.
  • Personality.

What is Minecraft’s target audience?

TARGET AUDIENCE • Age: Minecraft has a wide appeal, but primarily targeted towards 5 to 15 year olds. Gender: Mainly male • Social Class: Minecraft appeals to a wide range of different social classes, although probably upper and middle class because of the consoles you need to play it.

How do you market a game?

Game marketing through blogging Increase traffic to your site using SEO. Attract new players and attract more press. Show and tell people about your game(s). Turn your website into a place where people want to spend some time reading valuable and interesting articles that you have created.

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What are the different types of gamers?

The 10 Types of Gamer

  • Super Competitive Gamer. Super Competitive Gamers only have one goal in mind, and it isn’t having a casual good time.
  • The Backseat Gamer. Every one of us knows a Backseat Gamer.
  • The Gambler.
  • Old-School Gamer.
  • Destructive Gamer.
  • Trophy Hunter Gamer.
  • Puzzle Gamer.
  • Social Gamer.

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