How Do Indie Games Market Themselves?

How are indie games marketed?

For most indie games, you need to create your own luck and marketing strategy. Another good tip: use free channels like social media and gaming newsletters to market your game, even when your budget eventually allows you to pay for channels.

How do indie games get popular?

“Through Social Media, indie games have communities of great supporters, through blogs, they could be marketed on any platforms (for example a game called Hundred Games, could be marketed on a wine themed blog/website…:-) So, there is much more flexibility!”

How well do indie games sell?

Steam game revenue estimates An average indie game makes $3,947 (this is actually median, average is not a good measure as it’s significantly distorted by top earners). Over 2/3 of the games don’t cross $10,000 in life time earnings. However, the top 1/3 of the indie games are doing pretty well.

What is the most successful indie game?

Minecraft. Markus Alexej Persson, more famously known as Notch, is the creator of Minecraft, the most wildly successfully indie game of all time.

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Are indie games successful?

Though most only see a modest amount of success, some indie games have etched their way into video game history by becoming must-have titles. Though most only see a modest amount of success, some indie games have etched their way into video game history by becoming must-have titles in any player’s library.

Do indie games make money?

Bottom quartile of games make under $5k. A typical (median) indie game makes about $13k. Top 25% of indie games make over $44k. Top 15% make over $108k.

Why do indie games fail?

The main reasons indie games fail are over saturation and the lack of marketing. With so many marketing strategies out there, gaming studios have to adapt to the one that suits their game the most. Most of the times the marketing falls short for a game, making the game a tough sell.

Why are indie games so popular?

“Indie games are popular because they can take creative risks that are much greater than those AAA studios can. This means that you can get some truly innovative (and often deeply meaningful) games about a wide range of topics.”

Who is the richest game maker?

The Richest Video Game Developers In The World [Updated 2021]

  • Valve — $4 Billion.
  • King — $5.69 Billion.
  • Nintendo — $20.11 Billion.
  • Electronic Arts — $22.90 Billion.
  • Activision Blizzard — $29.23 Billion.
  • Sony Entertainment — $45 Billion.
  • Tencent — $48 Billion.
  • Microsoft — $1 Trillion.

How much do indie games earn?

The majority (median 25 percent) of their games earn from $1,000 to $10,000. If you’re lucky, you’ll be in the next 20 percent above that, earning from $10k to 100k. But you’re more likely in the quarter below, earning only $100 to $1,000.

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What percentage of indie games are successful?

So it’s save to say that less than 2/10 indie games are ever profitable. I’ve recently done some analysis on this and over 50% of indie games never make more than $4,000 on Steam.

How do I get my game popular?

Here are a few effective ways to get your indie game noticed:

  1. Facebook.
  2. Join groups, post relevant content in those groups. Participate in #screenshotsaturday.
  3. Twitter.
  4. Grow your Twitter fanbase. Post often.
  5. Reddit.
  6. Create a subreddit.
  7. IndieDB.
  8. Make consistent updates about your game.

How do I make my game popular?

Game Development 101: How To Make A Popular Game

  1. Social currency. Make your game social and sales will roll in quickly.
  2. Iconic Moments. If a game is able create special memories for players, this means that the title does a great job at making a lasting impression.
  3. Emotions.
  4. Public.
  5. Utility and practicality.
  6. Narrative.

What indie game should I play?

The best indie games are:

  • Disco Elysium.
  • Among Us.
  • Fall Guys.
  • Hades.
  • Untitled Goose Game.
  • Telling Lies.
  • Hypnospace Outlaw.
  • The Witness.

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